A new way to grow · Coming Soon

A little care.
A greener
everyday.

More confidence. More new leaves. Meet the future plant-care companion for your own little corner of green.

The app is in development. Explore our care guides and plant quiz while we grow.

Florentra.APP PREVIEW

A little care goes a long way.

Good morning.

Next watering
2 daysCheck soil first
Light
Bright indirectA gentle, sunny spot
Ask FlorentraExplore a sample conversation
Coming Soon · Concept with sample data
A little reminderWater in 2 daysSample schedule
A happy little junglePlant health: GreatSample status
Little things, big joyNew leaf detectedIllustrative growth update
The Florentra journey · Coming Soon

From first leaf
to flourishing.

Florentra helps you understand, care for and grow with your plants.

An illustration of our vision. App features and community are in development.

A plant, with room to growA botanical illustration connects the five stages below: Identify, Understand, Care, Grow and Share.
Concept illustration
  1. Identify

    Discover what plant you have.

  2. Understand

    Learn what your plant needs to thrive.

  3. Care

    Get guidance for watering, light and everyday care.

  4. Grow

    Follow progress and help your plants flourish.

  5. Share

    Connect with plant lovers and grow together.

How Florentra helps · App Coming Soon

Good care starts
with understanding.

You don’t need a green thumb to begin. Just a little curiosity, and a companion that helps you notice what matters.

01

Meet every leaf.

Get to know the plant you brought home, from its name to the conditions it loves.

Explore a sample
02

Read the little signs.

A yellow leaf. A little droop. Explore the questions a future care assistant could help you ask.

Try the care conversation
03

Find your rhythm.

Turn plant care into a small, satisfying ritual. A timely check-in, guided by your plant’s needs.

Preview a care day
Ready to explore today

A little knowledge for your everyday jungle.

APP · COMING SOON

Florentra,
in your pocket.

Plant care, progress tracking and everyday guidance — designed to stay with you wherever your plants grow.

Coming to iOS and Android.
FlorentraConcept

My plants / 02

Golden Pothos

Epipremnum aureum

Golden pothos used for the sample plant profileGrowing well
Water
Every 7–10 days
Light
Bright indirect
Humidity
Medium

Sample plan · Check soil before watering.

Little moments of growth
AI-generated imagined pothos growth for March
March
AI-generated imagined pothos growth for May
May
AI-generated imagined pothos growth for July
July

AI-generated examples · Not recorded growth

HomeMy PlantsCareCommunitySoon

02 · Plant Profile

FlorentraConcept

A little care, every day

Good morning,
Maya

Monstera deliciosa in the sample dashboard
Monstera deliciosaLiving room · Sample plant
Health
Thriving
Next watering
In 2 days
Light
Bright indirect
View care plan
Today

Check soil moisture

HomeMy PlantsCareCommunitySoon

01 · Home

FlorentraConcept
AI CARE PREVIEW

How can I help
your plant?

A little context. A thoughtful next step.

Why are the tips turning brown?
Florentra

Brown tips are often linked to low humidity, inconsistent watering or mineral buildup.

Let’s look at your plant’s growing conditions.

Check humidityReview wateringInspect soil

Scripted example, not a diagnosis.
No live AI or messages sent.

HomeMy PlantsCareCommunitySoon

03 · Care Assistant

A look at what’s growing. Concept screens with sample data — the app is still in development.

  • Plant care
  • Growth tracking
  • Smart reminders
  • AI guidance
  • Community Coming Soon

Currently growing

We're building Florentra carefully, one feature at a time.

  1. 01Experience design
  2. 02Plant care tools
  3. 03Community preview
  4. 04Mobile release
Try the scripted care examples Interactive concept
FlorentraSAMPLE PREVIEW

A name for that new leaf.

Coming Soon
Photograph of a Monstera used for the sample previewSample photograph
A little introduction

Who’s that leaf?

Choose a sample, then reveal its prepared plant profile.

Florentra Community · Coming Soon

Your plants.
Your kind of people.

A future place to compare plants of the same species, celebrate new leaves and exchange care advice with fellow growers.

Florentra Community
Coming Soon
Find your plant people

A shared love of green.

Different windowsills.
Something in common.

Product preview. All growers, posts, likes and comment counts are fictional examples. No live community activity.

Explore all plants or choose a species for sample posts
Different homes. Shared joy.Two fictional posts · Sample feed

Maya’s little jungle

Demo grower · Fictional post

AI-generated golden pothos trailing from a terracotta pot on a sunlit wooden shelf in a cozy apartmentGolden PothosAI-generated sample image

Taking the scenic route.

A few more leaves, a little less shelf. Keeping a photo of this corner as the vines find their way down.

16 likes2 commentsDemo counts
Alex · Demo reply

Are you letting it trail or planning to give it something to climb?

Daniel’s plant corner

Demo grower · Fictional post

AI-generated Calathea orbifolia with striped leaves and a new unfurling leaf in a slate ceramic pot on a low metal standCalathea orbifoliaAI-generated sample image

One new leaf. Worth the wait.

That pale new leaf is finally opening. A quiet update from my favourite corner, in soft afternoon light.

21 likes4 commentsDemo counts
Maya · Demo reply

Those stripes are beautiful. How far is your plant from the window?

Monstera storiesTwo fictional posts · Sample feed

Maya’s little jungle

Demo grower · Fictional post

Monstera photograph used in a fictional community postMonstera deliciosa

A little unfurling moment.

That slow unfurl is worth the wait. Saving this little moment before the next leaf opens.

24 likes3 commentsDemo counts
Alex · Demo reply

What kind of light does it get? I’d love to compare our growing spots.

Alex’s little jungle

Demo grower · Fictional post

AI-generated Monstera growth illustration in a fictional community postMonstera deliciosaAI-generated sample image

Same species. A different story.

Imagining this corner a little greener, leaf by leaf. What would you look for when comparing new growth?

18 likes2 commentsDemo counts
Maya · Demo reply

I’d photograph it from the same angle each time. Those small changes are easier to notice.

Pothos storiesTwo fictional posts · Sample feed

Maya’s little jungle

Demo grower · Fictional post

AI-generated golden pothos trailing from a terracotta pot on a sunlit wooden shelf in a cozy apartmentGolden PothosAI-generated sample image

Taking the scenic route.

A few more leaves, a little less shelf. Keeping a photo of this corner as the vines find their way down.

16 likes2 commentsDemo counts
Alex · Demo reply

Are you letting it trail or planning to give it something to climb?

Alex’s little jungle

Demo grower · Fictional post

AI-generated Pothos growth illustration in a fictional community postEpipremnum aureumAI-generated sample image

A little longer, leaf by leaf.

Imagining a fuller pothos over time. I’d love to see how other growers arrange their vines.

21 likes4 commentsDemo counts
Maya · Demo reply

A side-by-side photo would make a lovely comparison. What does your growing spot look like?

Orchid storiesTwo fictional posts · Sample feed

Maya’s little jungle

Demo grower · Fictional post

Orchid photograph used in a fictional community postPhalaenopsis

A windowsill in bloom.

A quiet moment with these flowers. Sometimes the smallest corner becomes your favourite part of a room.

28 likes4 commentsDemo counts
Alex · Demo reply

Such a lovely display. What has your care routine been like?

Alex’s little jungle

Demo grower · Fictional post

AI-generated Orchid growth illustration in a fictional community postPhalaenopsisAI-generated sample image

There’s a story below the blooms.

Imagining new leaves as well as flowers. What little changes do you like to record in your orchid photos?

14 likes2 commentsDemo counts
Maya · Demo reply

I’d keep a note of new leaves, too. It would be lovely to compare the whole plant.

Ficus storiesTwo fictional posts · Sample feed

Maya’s little jungle

Demo grower · Fictional post

Ficus photograph used in a fictional community postFicus elastica

Glossy leaves. Quiet mornings.

A rubber plant, a cream pot and a little room to grow. This would be my first entry in a plant journal.

19 likes3 commentsDemo counts
Alex · Demo reply

Beautiful corner. How long has the plant been in that spot?

Alex’s little jungle

Demo grower · Fictional post

AI-generated Ficus growth illustration in a fictional community postFicus elasticaAI-generated sample image

Room for one more leaf.

Imagining a fuller canopy over time. I’d love to trade notes with people growing the same kind of Ficus.

22 likes3 commentsDemo counts
Maya · Demo reply

Let’s compare photos from the same angle. I’d be curious to see where new leaves appear.

Still taking root

Thoughtfully growing.
One step at a time.

We’re shaping Florentra around the everyday joys and questions of keeping plants. Here’s what we hope to grow next.

All features below are in development. No launch dates announced.

A little care. Room to grow.
  1. Seed
  2. Sprout
  3. Young plant
  4. Thriving
Help us grow as a brand partner
  1. Your personal plant collection

    A home for your plants, their needs and the notes you want to remember.

    Coming Soon
  2. A journal of little milestones

    Keep photo memories of new leaves, fresh shoots and your growing confidence.

    Coming Soon
  3. Care that fits your everyday

    Thoughtful reminders and guidance that we’re designing around real plant-care routines.

    Coming Soon